NEWS & INSIGHTS

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Michael Trujillo on what we learned from the California recall

Michael Trujillo on what we learned from the California recall

Published: September 16, 2021California voters may have decisively rejected the recall of Gov. Gavin Newsom, but the experience offered Democrats a few key lessons. Bryson Gillette Vice President Michael Trujillo told reporters that the recall showed that Dems need to...

Hispanic Heritage Month

Hispanic Heritage Month

Published: September 15, 2021Today we celebrate the start of Hispanic Heritage Month, a month that honors the countless contributions of the Hispanic and Latinx community to our country. It honors communities with rich cultures that enrich our common history. Multiple...

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1IN4Coalition

1IN4Coalition

IMAGE ©Dania Maxwell / Los Angeles TimesPublished: May 13, 2021Eryn Brown is a disabled 20-year veteran talent manager in Hollywood who’s tired of being unwelcome on red carpets and award stages. An L.A. Times story this week examined how she is helping change...

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Essence – Andraéa LaVant

Essence – Andraéa LaVant

IMAGE ©ANDRAÉA LAVANTPublished: May 12, 2021Never before has there been a visibly disabled person on the red carpet at the Oscars, let alone a Black visibly disabled person accompanied by her blinged-out service dog. Andraéa Lavant (Impact Producer for the...

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Bill Burton on AAPI Power, Diversity and the Ballot Box

Bill Burton on AAPI Power, Diversity and the Ballot Box

Published: April 1, 2021Bryson Gillette founder and president Bill Burton recently talked to Fox11 about the importance of the AAPI community flexing its political muscle to counteract racism and violence. "It may not have been of their making," Bill said, "but the...

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LISTEN: Rebecca Pearcey Talks Shop on Pro Politics Podcast

LISTEN: Rebecca Pearcey Talks Shop on Pro Politics Podcast

Published: March 11, 2021Rebecca Pearcey, Bryson Gillette V.P. and one of the country’s most accomplished Black political operatives, shared lessons from her 20 years steering campaigns in an interview on the Pro Politics Podcast. She explained how helping to run...

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Black History Month 2021

Black History Month 2021

Published: February 22, 2021As an intentionally diverse firm committed to racial and social justice, we’re lucky to work with clients who fight every day to empower historically disenfranchised communities. But the fight for justice also needs fuel. And for many of...

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Communication Breakdown: School Districts and Black Parents

Communication Breakdown: School Districts and Black Parents

Published: February 1, 2021As anyone who has worked with Black and brown parents knows, broken promises from public school officials have long been a reality for many families. So it should come as no surprise that Black parents are less likely to send their children...

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Content Creation Tips for Social Media

Content Creation Tips for Social Media

Published: June 16, 2020Social media platforms demand nearly constant content creation. It can seem like an overwhelming task, but if done well, it’s worth it. Strategically developed content can make a big impact on your campaign, attracting new supporters while...

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10 Social Media Musts for Campaigning

10 Social Media Musts for Campaigning

Published: October 22, 2020You've been inspired by the events of 2020 and you’re thinking about running for office. Or maybe you want to get involved in your community and lift up local voices. Here are 10 essential actions that will help you make the most of social...

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Voting in Person? Know Your Rights.

Voting in Person? Know Your Rights.

Published: September 1, 2020 This year, amidst a devastating pandemic, vote-by-mail could be your best option. But if you prefer to vote in person, by all means do so, while staying socially-distanced. Although it’s unlikely, some voters might encounter individuals...

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Data Directory for Campaigning During Covid-19

Data Directory for Campaigning During Covid-19

Published: June 29, 2020 A round-up of data, texting, and digital content sharing services This is not your father’s campaign season. Nor is it the campaign of 2018, when GOTV was still by the books and everyone drank matcha and judged social media influencers while...

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Legoland, Hillary and teachable moments

Legoland, Hillary and teachable moments

By Bill Burton SPECIAL TO THE BEE Originally posted on The Sacramento Bee | June 27, 2015 , Updated June 28, 2015.   On the way to Legoland, my 4-year-old son sent a wave of horror through this liberal father when he described the heroine of “The Lego Movie” by...

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10 Ins and Outs of Campaigning During COVID

10 Ins and Outs of Campaigning During COVID

Published: March 31, 2020 The good news is the basics haven’t changed. Campaigns are still about connecting with voters based on your vision and your personality, even while social distancing. And they’re still about organizing—inspiring your friends and supporters to...

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White Paper: Campaigning During Covid-19

White Paper: Campaigning During Covid-19

Published: May 4, 2020 Managing a political campaign in 2020, as the coronavirus continues to endanger lives and upset norms, requires thinking differently. However, the restrictions posed by Covid-19 have spurred some creative ways to reach voters that are, in some...

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Wisconsin: A Brief Case Study in Campaigning During Covid

Wisconsin: A Brief Case Study in Campaigning During Covid

Published: April 16, 2020The spread of Covid-19 and the restrictions of social distancing mean that almost all campaign outreach in 2020 will be digital. While this new reality is posing challenges for many campaigns, others have quickly adapted and demonstrated...

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